Freshworks, a cloud-based business software firm has acquired Gurgaon-based Joe Hukum, a platform that helps businesses build their own chatbots. Joe Hukum had announced the acquisition on its website however, the deal amount remains undisclosed.
“It’s been a short and crazy journey for us – from a small basement in Gurgaon to the plush Freshworks offices – a whirlwind of a journey lasting just over a year. We will be building bots on top of existing Freshworks products, enabling workflow automation for demand generation, knowledge management and dynamic in-app self-service. We’re super proud to be a part of Freshworks and take this vision to their customers around the world,” Joe Hukum announced on its website.
JoeHukum was founded by ex-Healthkart employees, Arihant Jain, Ajeet Singh Kushwaha and Rahul Agarwal in July 2015. The chat-bot platform offers services like local shopping, pick and drop, food, repairs, movie/ event tickets, travel, restaurant reservations, taxi, flowers, cakes, recharge, bill payments and groceries, among others.
Within 2 years of inception, the company has bagged good clients that include state-run IRCTC, BookMyTrain, EaseMyTrip, Droom, Kings XI Punjab, PolicyBazaar, Shine, Citrus Payments, Safexpress, Knowlarity, HealthKart and 1mg.
In December 2015, Joe Hukum had raised seed funding from TracxnLabs besides entrepreneurs like payment firm Citrus’ founder Jitendra Gupta and Healthkart’s Prashant Tandon.
Post-acquisition, Jain, Kushwaha and Agarwal all three will be joining Freshworks and will be responsible for building bots on top of Freshworks’ existing products, enabling workflow automation for demand generation, knowledge management, and dynamic in-app self-service.
This is the eighth acquisition so far made by Freshworks which have been primarily aimed at acquiring capabilities in modern technologies like cloud and artificial intelligence.
In November 2016, Freshworks raised $55 million (Rs 366 crore) in its Series F funding round led by Sequoia Capital India and existing investor Accel Partners.