The DigitalF5 Marketing Services Pvt. Ltd, which offers marketing solutions to businesses has acquired the Delhi-based marketing startup AdClear in an all-stock deal. However, the amount of deal was undisclosed.
The early age marketing startup, AdClear was founded in February 2017 by Ajay Anand who had over a decade of experience in the specific domain. Despite being a new entrant, AdClear with an emphatic understanding of the performance marketing domain has established a strong foothold in the market of New Delhi.
Ravi Dubey co-founder of DigitalF5 said, “We believe mutual cooperation and understanding brings out the best results when two solid entities merge and that is exactly what we are looking forward to by joining forces with AdClear. With the clear goal of the next one year being allocated to widen the reach of DigitalF5 in New Delhi, together we will build a talented and efficient team and acquire new business while enhancing our skill and resource strength.”
Under this acquisition, Ajay Anand will become the business head of DigitalF5, and AdClear will continue to operate as a separate brand for the next one year until it gets merged with DigitalF5.
Ajay Anand, who comes with rich digital marketing expertise, has served as Director of Digital Marketing at DAMAC Properties, UAE and General Manager- Digital Marketing at Times Internet.
“Digital F5 is an established brand with a proven track record and an impressive digital footprint. Furthermore, it brings acceleration to AdClear which is an early stage startup. I am very excited to be a part of Digital F5 and look forward to leading its growth in Delhi,” Ajay the founding member of AdClear said.
As a part of the acquisition, some of the clients including The Indian Express, LivPure.in, MyDreamHoliday.in, Cybex.in and Translabinnovations.com will be served by the merged entity.