E-commerce enabler EasyEcom raises $150K in angel funding

Bangalore-based startup EasyEcom has raised $150,000 in angel funding from top tech industry executives Ambarish Gupta, founder and CEO of Knowlarity Communications, Aneesh Reddy, CEO of Capillary Technologies, and early-stage investment funds Bold Ventures and US-based angel fund Vona Investments.

Investment banking firm DIA Capital Advisors syndicated this fundraise from multiple investors.

E-commerce enabler EasyEcom raises $150K in angel funding

“EasyEcom has the potential to join the league of successful SaaS enterprise companies. The team has great command over their market and knows how to aggressively capture majority market share without blowing millions of dollars like many other startups are seen to be doing these days,” Knowlarity’s CEO Gupta said.

Founded in February 2014 by Punit Gupta, Jitesh Advani and Swati Jindal, EasyEcom helps companies to sell on multiple platforms through analytics. The solution offers ready integrations with major e-commerce platforms such as Flipkart and Amazon, web storefront providers such as Shopify, Zepo, and StoreHippo, and logistics providers such as Delhivery and Bluedart.

“Brands love the analytics related to payouts and their margins, and that is our USP. This is a vast domain and we don’t want to build everything from scratch, and hence, we have a great partnership network including Zepo, KartRocket, Shopify, Capillary, Tally, Quickbooks, etc. The market is very favourable to us, especially with the GST rollout. Having a business model with over 70% gross margin, we should be hitting our break-even point within the next 12-15 months,” Gupta said.

The startup’s flagship product EasySoft Plus helps companies sell products on all major marketplaces from one unified dashboard. It provides visibility for full inventory on all marketplaces in real-time with centralised sync, manages aggregated businesses for multiple vendor sub-accounts from one master account, and enables smart product listings. It’s other services include historic reconciliation, invoice level audit, pending returns tracking and accounting.

The company will deploy fund to accelerate its customer acquisition efforts as well as scale its international business.

SEE ALSO: Best Free Audio Editing Software 

SEE ALSO: Best Free Music Production Software

SEE ALSO: Best Alexa Commands List 

SEE ALSO: Best Free VST Plugins

SEE ALSO: Best DAW for Windows and Mac 

SEE ALSO: Best Chatbots Your Business

SEE ALSO: Best Way to File GST Online

SEE ALSO: Best Slideshow Makers

SEE ALSO: How To Earn Money From Bitcoin 

SEE ALSO: Best Free Antivirus for Mac

SEE ALSO: Amazon to launch 10.or D budget smartphone

SEE ALSO: Video content platform YourQuote raises $1 mn in seed funding

SEE ALSO: Airtel new data pack offers 1 GB data for Rs 49

SEE ALSO: Xiaomi integrates Google Tez Payment option on Mi online store

SEE ALSO: Facebook introduces new features to filter unwanted messages

SEE ALSO: The Cheapest Bezel-less Smartphone InFocus Vision 3 launched

SEE ALSO: Google to trigger site-ranking based on their mobile versions

SEE ALSO: Xiaomi Mi Fan Sale starting off tomorrow

SEE ALSO: BBM users can now book cabs in a flick

SEE ALSO: Microsoft Launcher brings several new features in its new update

SEE ALSO: This amazing chrome browser extension automatically applies the best coupons

SEE ALSO: Times Internet acquires religious content startup House of God

SEE ALSO: BabyDestination.com raises Rs 2 Cr from GEMs Partners

SEE ALSO: Amazon to acquire Cambridge-based cybersecurity startup Sqrrl Data Inc

SEE ALSO: Cash Suvidha raises $2.7 Million in debt from various financial institutions

SEE ALSO: Axis Bank launches a networking event for Indian entrepreneurs

SEE ALSO: Will Cloud Hosting Ever Rule the World?

SEE ALSO: Startup Emflux Motors to launch India’s first electric superbike at 2018 Auto Expo

SEE ALSO: Interior startup HomeLane.com raises $10 mn in Series C funding from Sequoia

Leave a comment